In a previous article, we talked about customer churn reasons, and we put poor onboarding at the top of the list. In this article, we will tell you how to create an onboarding process that reduces churn and CAC, and also increases customer lifetime value. The importance of customer onboarding for SaaS What’s the purpose […]

First, let’s introduce this concept for those who don’t know much about it. If you visit Wikipedia, you will find the term “attrition” instead of “churn”, both of them refer to the same thing which is the loss happened in your business at a certain period. But experts differentiate between revenue churn and customer churn. […]

In a prev article, we’ve discussed the reasons behind customer churn. The next step is to prevent this churn by taking the proper actions and perform the best strategies. 8 Tips to reduce customer churn Attract the right customer Welcome them with a big hand Keep educating your customers Track your customer’s footprints Take care […]

Customer churn is every business’s fear. The states about how it affects the revenue and how CAC shows the advantage of customer retention cost over customer acquisition cost make it clear that churn should be every business’s concern. For a SaaS business, churn is a critical issue as the business depends on a monthly, quarterly, […]

SaaS business is all about customer satisfaction. If your product isn’t worth it, your customers can cancel their subscription whenever they want. On the other hand, acquiring new customers costs way more than retaining existed ones. Your loyal customers can even be your promoters. How to satisfy your customers with your product or service? Can […]

In the SaaS industry, it’s all about rapid changes and how you manage it to do better in the future and understand the red signs. How are you doing? And why? Where are you going? And how? What should you do to be where you want to be? To answer these questions, you need to […]

We are in the SaaS era! There is no doubt about that. If you are a developer, marketer, project manager, or an enthusiastic entrepreneur who wants a share of the cake, this article will help you understand the stations you should go through while developing your SaaS. To make it clear, we won’t tell you […]